Privacy Policy

This Privacy Policy explains how Melodows (operated by APEXRISE S.R.L., registered at Bucuresti Sectorul 3, Strada Nerva Traian, Nr. 27-33, Birou nr. 6, Scara B, Etaj 1, Romania) collects, processes, and safeguards your personal data when you visit or shop at www.melodows.com (the Site). By using our Site, you acknowledge the practices described in this policy.

1. Data Controller

The data controller responsible for your personal information is:
Company: APEXRISE S.R.L.
Company Registration Number: 54913060
Registered Address: Bucuresti Sectorul 3, Strada Nerva Traian, Nr. 27-33, Birou nr. 6, Scara B, Etaj 1, Romania
Contact Email: connect@melodows.com

2. Information We Collect

We gather two categories of information from visitors and customers:

a) Device and Browsing Information
When you access the Site, we automatically receive technical data about your device and browsing behavior. This includes your IP address, browser type, time zone settings, pages visited, referring URLs, and interaction patterns. We collect this data through:

- Cookies: Small data files stored on your device that help us recognize returning visitors and remember preferences. You can learn more or manage cookie settings at allaboutcookies.org.
- Server Log Files: Records of site activity that capture IP addresses, browser types, access timestamps, and entry/exit pages.
- Tracking Pixels and Web Beacons: Lightweight electronic tags embedded in pages or emails that help us measure engagement and campaign performance.

b) Order and Account Information
When you place or attempt to place an order, we collect the details necessary to process your transaction, including your full name, billing and shipping addresses, payment details (such as credit card information), email address, and phone number.

Together, these two categories constitute Personal Information as referenced throughout this policy.

3. How We Use Your Information

We use Order Information to:

- Process and fulfill your purchases, including payment handling, shipping coordination, and sending order confirmations or invoices;
- Communicate with you regarding your order or account;
- Detect and prevent fraudulent or high-risk transactions;
- Send you relevant product updates or promotional content, where you have opted in or where permitted by applicable law.

We use Device Information to:

- Identify and mitigate potential security threats or fraudulent activity;
- Analyze how visitors navigate and interact with the Site to improve usability and content;
- Measure the effectiveness of our marketing campaigns and advertising spend.

4. Sharing Your Information

We do not sell your personal data. We may share it with trusted third-party service providers who assist us in operating the Site and fulfilling orders. These include:

- Shopify Inc. - our e-commerce platform provider. View their privacy practices at shopify.com/legal/privacy.
- Google Analytics - used to understand site traffic and user behavior. Learn how Google handles data at policies.google.com/privacy. You may opt out via the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.

We may also disclose your information when required by law, court order, or governmental authority, or when necessary to protect our legal rights.

5. Targeted Advertising

We may use your Personal Information to deliver advertisements tailored to your interests across third-party platforms. To learn more about interest-based advertising, visit the Network Advertising Initiative (NAI) at networkadvertising.org.

You may opt out of personalized advertising through the following links:

- Facebook/Meta: facebook.com/settings/?tab=ads
- Google: google.com/settings/ads/anonymous
- Microsoft Bing: about.ads.microsoft.com/en-us/resources/policies/personalized-ads

You may also use the Digital Advertising Alliance opt-out portal at optout.aboutads.info.

6. Do Not Track Signals

Our Site does not currently modify its data collection practices in response to Do Not Track (DNT) browser signals, as no uniform industry standard for DNT compliance has been established.

7. Your Privacy Rights

If you are located in the European Economic Area (EEA) or the United Kingdom, you have rights under applicable data protection law, including the right to:

- Access the personal data we hold about you;
- Request correction of inaccurate or incomplete data;
- Request deletion of your personal data, subject to legal obligations;
- Object to or restrict certain types of processing.

To exercise any of these rights, please contact us at connect@melodows.com. Please note that your data may be transferred to and processed in countries outside the EEA, including Canada and the United States, in connection with our service providers.

8. Data Retention

We retain your Order Information for as long as necessary to fulfill the purposes described in this policy, comply with our legal obligations, and resolve any disputes. If you wish to request deletion of your data, please reach out to us directly.

9. Children's Privacy

Our Site is intended for users aged 18 and older. We do not knowingly collect personal information from minors. If you believe a child has provided us with their data, please contact us so we can take appropriate action.

10. Policy Updates

We may revise this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the effective date of this page. We encourage you to review this policy regularly.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:
Email: connect@melodows.com
Company: APEXRISE S.R.L.
Company Registration Number: 54913060
Address: Bucuresti Sectorul 3, Strada Nerva Traian, Nr. 27-33, Birou nr. 6, Scara B, Etaj 1, Romania